Marketing Support Designed for

For Modern Med Spas

What you can expect...

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Immediate Savings—Without Sacrificing Results

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Expert Execution—Without the Agency Price Tag

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Profit Protection—Without Cutting Corners

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At Capstone our mission is simple:

We exist to help med spa owners scale —without high-cost, low-touch agencies, inefficient systems, or unreliable freelancers.

That’s why we provide done-for-you marketing support through expertly trained Virtual Marketing Assistants—delivering 1:1, high-level execution without the bloated retainers, unreliable freelancers, or red-tape agencies. You stay visible, consistent, and confidently booked—without getting buried in the daily marketing grind.

Smart marketing support—minus the overhead.

—done for you.

IMAGINE WHAT IT WOULD BE LIKE TO...

Have a trained, med spa–savvy team executing your strategy—without the cost of an agency or commitment of a full-time hire.

Your calendar booked and marketing handled—by trained VMA's who exist to focus solely on your account, who knows med spas inside and out. Your profits protected—no bloated retainers, no messy handoffs, just clean execution that lets you scale with ease.

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Keep reading if you're done overpaying for average results—and ready to scale smarter.

Need Client Retention Support

TAKE A LOOK INSIDE OUR OFFER

At Capstone, we’ve redefined what it means to delegate your marketing—by pairing med spa owners with Virtual Marketing Assistants trained specifically to execute at a high level across social media, email, and backend systems for your business only.

These aren’t just support staff—they’re skilled marketers who understand your industry, your audience, and your goals. And the best part? We manage the entire process for you.

Whether you’re…

✔️ Tired of bloated agency fees and inconsistent results
✔️ Still doing too much of the marketing yourself
✔️ Struggling to keep up with content, emails, or backend tools
✔️ Or finally ready to scale without sacrificing quality

—we’re here to help you streamline, scale, and show up like the premium brand you are.

Tell me if this sounds just like you...

•You’ve invested in a marketing agency before… and felt like you were doing more work, not less.

•You’re stuck managing your own social media, emails, or funnels—because no one else seems to “get it.”

•You have systems, but you’re the only one keeping them moving.

•You wish you had a second version of yourself to handle the backend… but one that actually loves tech, strategy, and systems.

•You know you need help—but hiring full-time staff feels expensive and risky.

•You’re not looking for another cookie-cutter solution—you want a partner who understands your vision and helps bring it to life.

•You’ve outgrown DIY marketing, but haven’t found the right person to trust with your vision.

If you're nodding along—you’re not alone.
Most med spa owners come to us at this exact crossroads.

Capstone is built for business owners like you:
Visionary, growth-minded, and too busy to micromanage another marketing person.

This IS for you if:

  • You’re seeking a high-quality, cost-effective alternative to in-house marketing teams or pricey agencies.

  • You already have systems in place (ads, funnels, CRM, etc.) but need someone to run them consistently.

  • You’re ready for support that actually understands the med spa space—and doesn’t require constant hand-holding.

  • You’ve outgrown DIY marketing but aren’t ready to build an in-house team just yet.

This is NOT for you if:

  • You’re still figuring out your basic marketing systems and don’t have consistent offers or services in place.

  • You want to micromanage every post, email, or tech task instead of handing it off.

  • You’re hoping for a cheap, one-size-fits-all VA—rather than a trained expert with med spa experience.

  • You aren’t ready to invest in streamlined, high-quality support that helps you grow without burnout.

Instant Access To

A Trained Virtual Marketing Assistant

Matched to your business and ready to take over your day-to-day marketing tasks—no onboarding headaches required.

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Instant Access To

A Plug-and-Play Marketing System

We integrate with your existing ads, funnels, emails, and tools—so there’s no disruption, just smoother execution.

  • High-converting lead magnets

  • Custom landing pages

  • Automated funnels & opt-ins

  • CRM tagging + email list segmentation

Instant Access To

Hands-Off Management

We oversee everything, so you don’t have to babysit another freelancer or chase deliverables.

  • Welcome sequences, promo emails, and newsletters

  • Email design + copywriting

  • Personalized follow-up sequences

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Instant Access To

Daily Marketing Execution

From social media scheduling to email campaigns and backend updates—we handle the grind so you can focus on growth.

  • Consult call setup & booking workflows

  • Post-consult follow-up automations

  • Testimonials & client win campaigns

  • Retention strategies and referral systems

  • Transparent Communication & Reporting

HEAR WHAT CLIENTS HAVE TO SAY:

“Hiring Capstone was hands down the best decision we’ve made for our marketing. We had an in-house team before, but nothing compares to the consistency, strategy, and personalized attention we get from their VA support. And the best part? Cassie manages the team so we don’t have to—everything just runs.” — Samantha R., Owner of Glow MedSpa

“As a small business, we couldn’t afford a full-service agency, and hiring a marketing employee just didn’t make sense. Capstone gave us the perfect middle ground: high-level support, 1:1 service, and zero overwhelm. Cassie personally oversees the VA team, so I never have to worry about managing tasks or timelines—they’re just done.”
— Jason T., Founder of Renew Wellness Co.

“We were drowning in half-done marketing tasks—until Capstone stepped in. Their VA handled everything from social scheduling to email automation. What really sets them apart is Cassie’s leadership. She manages everything behind the scenes, so I can focus on clients while the marketing finally gets done right.”
— Lena M., Creative Director at Skin Theory Studio

“I’ve worked with agencies before, but none have felt as personalized or invested as Capstone. From day one, Cassie made sure I had a VA who understood my brand and business goals. The best part? I never have to manage the VA—Cassie does it all. It’s like having a full marketing department, without the overhead.”
— Danielle S., Owner of Elevé Aesthetics

🔒BOOK YOUR CALL NOW🔒

About Cassie & Capstone

Cassie B. Jackson is the founder of Capstone Marketing LLC and the visionary behind Capstone Digital Growth—a boutique marketing partner for small business owners ready for real results.

With 10+ years in digital marketing and business development, Cassie built Capstone to deliver personalized, done-for-you support—without the agency price tag. Her team of expert Virtual Marketing Assistants is matched to each client’s unique needs.

Since 2023, Capstone has helped entrepreneurs across industries strengthen their marketing foundations—from building brand visibility to improving client retention and boosting online engagement.

Whether it’s launching a strategic email campaign, managing social media with consistency, or streamlining backend funnels for your online store, Capstone delivers the support small business owners need to grow—without the overwhelm.

Q&A

WHAT IS YOUR OFFER?

We offer done-for-you marketing powered by trained Virtual Assistants—handling your social media, email, funnels, and more. Our support keeps your brand visible and consistent. Cassie personally manages the VA team, so you get expert help without the stress of hiring or managing staff. This is personalized marketing, minus the agency price tag.

WHY CHOOSE CAPSTONE?

Capstone offers 1:1 personalized support without agency pricing. We manage your marketing with expert VAs—so you’re never just a number.Led by Cassie, our team personally matches you with a VA trained to meet your specific needs. We manage your backend marketing—so you can stay client-focused, knowing your marketing is handled.

HOW DOES IT WORK?

We start with a strategy call to assess your needs, then match you with a trained VA skilled in exactly what your business requires. From there, your VA handles the day-to-day marketing—while Cassie oversees everything to ensure quality and results. It’s seamless support without the heavy lift on your end.

WHAT DOES YOUR OFFER SOLVE?

Unlike traditional firms, Capstone doesn’t treat you like just another number. Cassie personally oversees your dedicated VA team, ensuring your social media, email marketing, and online stores are handled with care, strategy, and consistency. And while we’re not your in-house employee, we work like one—minus the overhead. Ready to elevate your brand, boost retention, or offload the tasks slowing you down? We bring the support you need to grow with confidence.

Ready to scale smarter—without overpriced agency fees?

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